The Association Between Club Hassles and Uplifts and Member Loyalty as Measured by Net Promoter Score®

THIS WHITEPAPER ANSWERS THE FOLLOWING QUESTIONS:

Does a member’s Net Promoter Score® predict their length of stay?

How does the number of hassles and uplifts experienced by a member affect their likeliness of being a positive club Promoter or negative club Detractor?

Which specific uplifts and hassles have the greatest impact on NPS®?

 

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